Question 1

What does this website audit tool check?

Accepted Answer

The audit covers seven areas: Mobile Speed, Desktop Speed, SEO Health, Homepage Trust, AI Shopping Readiness, Conversion Signals, and Security Headers. It uses Google PageSpeed Insights data to measure Core Web Vitals (LCP, FCP, TBT, CLS, TTI), plus on-page SEO signals like title tags, meta descriptions, H1s, image alt text, canonical URLs, and structured data.

Question 2

Is this website audit tool free?

Accepted Answer

Yes. No email, no signup, no limits. Run as many audits as you like.

Question 3

How long does the website audit take?

Accepted Answer

Most audits complete in 15–30 seconds. The tool runs all checks in parallel using live data from Google PageSpeed Insights.

Question 4

What is a good website speed score?

Accepted Answer

Google considers a score of 90 or above good, 50–89 needs improvement, and below 50 poor. Mobile scores are almost always lower than desktop. Google ranks your site based on the mobile score, so that is the one to fix first.

Question 5

Does it work for Shopify and WooCommerce stores?

Accepted Answer

Yes. The tool detects your platform automatically and tailors its recommendations accordingly. Shopify users get advice specific to Shopify's admin, theme editor, and app ecosystem. WooCommerce users get WordPress-specific plugin and hosting recommendations.

Question 6

What are Core Web Vitals?

Accepted Answer

Core Web Vitals are three speed metrics Google uses to measure real-world user experience: Largest Contentful Paint (LCP) measures how fast your main content loads, Cumulative Layout Shift (CLS) measures how much the page jumps around while loading, and Interaction to Next Paint (INP) measures how quickly your page responds to clicks. Google uses these metrics as ranking signals.

Question 7

What is the difference between mobile and desktop speed scores?

Accepted Answer

The mobile score simulates a mid-range Android phone on a 4G connection. The desktop score simulates a fast desktop computer on a broadband connection. Mobile scores are almost always lower because mobile devices have less processing power and slower network speeds. Since Google uses mobile-first indexing, your mobile score is what determines your search ranking.

Question 8

Can I audit a competitor's website?

Accepted Answer

Yes. Enter any publicly accessible URL — your own site or a competitor's. The tool also includes a built-in competitor comparison feature: once your audit is complete, you can enter a second URL to see a side-by-side score comparison across speed, SEO, and homepage quality.

Question 9

How do I fix a low score?

Accepted Answer

Start with the Action Plan tab — it consolidates every issue from all seven audit areas into a single prioritised list with plain-English explanations and step-by-step fixes tailored to your platform. Urgent issues are listed first. You can tick off items as you complete them and your progress is saved automatically.

Free Website Audit Tool

Seven reports in one free audit

Mobile Speed

Desktop Speed

SEO Health

Homepage Trust

AI Shopping Readiness

Conversion Signals

Security Headers

Common questions

Scores without fixes don't help.